Schoolzone
First of all: users needs
Analysis of how users engage with the web site at the moment
Benchmark of users' favourite lesson plans web sites.
The task ahead
Schoolzone has originally been built as a Change4life resources web site for primary schools.
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Now PHE wants to update the website and host resources coming from a number of government campaigns, for both primary and secondary schools.
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The first campaign to be merged on the web site is Raise Above: mental health help for kids in secondary schools.
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We studied how the brand and the architecture of the web site should change to accomodate this change of direction.
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How to introduce teachers to the campaigns? We should test different approaches.
The decide to enhance the brand identity of SchoolZone
A quick tweak would have been to create a new Raise Above section, but it would have not been the best option from users prospective.
Lot of effort has been put in prototyping a realist search engine for the tests.
Lesson learned
In each iteration we tweaked the prototype, keep learning each time from teachers behaviours.